Get ready to connect with the most innovative brands in cycling. Sea Otter Play’s digital festival runs September 17-20, 2020. This immersive experience is free to attend. You can visit virtual booths, interact with your favorite brands , watch the world premiere of Warren Miller Entertainment’s new MTB film The Ritual, and get the scoop on the latest bikes and gear. Attendees are also eligible for exclusive product offers and able to earn points and win amazing products.
The Sea Otter Play Challenges can be completed on the road or trail. We have several Challenges to choose from, including an eMTB Challenge and even a category for kids! Ride a Sea Otter Europe course in Girona, Spain, along the south coast of Australia, among Sea Otter Canada’s rolling forests, or along the picturesque coast of Big Sur. Challenge participants will earn points to increase their chances of winning great prizes from our sponsors. Registration opens August 14th, 2020 at 9am PST. Get ready to gear up and hit the road, trail or sidewalk!